In celebration of the BMW M Festival landing on Canadian soil for the first time this month, we wanted to shed some light on M Performance Parts here at Auto West BMW. Branded by the most powerful letter in the world, let’s see what these parts are all about!
WHY M PERFORMANCE?
No matter what, there’s a certain division of car owners that will always have the itch to modify and tune their cars. It’s human nature to constantly polish and enhance our craft, and transforming our cars from icons to legends comes as no exception. While all BMW vehicles were designed with the potential to become gods on the roads, M Performance was developed from that yearn to be a cut above the others.
It’s the upward trend that’s here to stay for the long run. The signature material that distinguishes M Performance Parts from other BMW accessories is carbon fibre, which is light as a feather but as sturdy as steel. As carbon fibre is essentially crosshatched strands of carbon, it’s incredibly flexible and versatile; conversely, it’s also more expensive than other metals due to its labour-intensive production. From the mirror caps to tailpipe finishes and of course, the kidney grille, these details are sure to catch the tasteful eyes of any car enthusiast on the road.
See and learn more about M Performance carbon fibre parts here.
HOW SHOULD I GO ABOUT MODIFYING AND TUNING WITH M PERFORMANCE?
When it comes to modifying your car, you can’t just adjust a single part and be satisfied with it! The same way a woman matches her jewellery to her outfit, or the way furnishing a home is a calculated balance of space, colour, and material, enhancing your Bimmer to match your personality follows the exact same philosophy. These things come in ensembles. Thus, to keep it nice and easy for you, BMW has several curated M Performance Packages available for all models; from the Sound and Performance Kit to the Track and Handling Package or even wheelsets, purchasing in bundles can save you hundreds of dollars too!
If you’re interested in any of these packages, do not hesitate to contact our Parts Advisors! Our team will be happy to find the right pieces for you. Visit us today or call us at 604-273-0315.